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Navigating the AI wave: an unstoppable phase for innovation

2 days ago
4 min

Navigating the AI wave: an unstoppable phase for innovation

This blog article explores artificial intelligence - its emergence, what form it has taken today, and the extent of its capabilities.

5 views

Grapdes’ handbook for mastering content syndication

Aashi Bamby

Mar 21
5 min

Grapdes’ handbook for mastering content syndication

In the wild, wild world of marketing, content syndication is no less than a truly awesome sidekick (probably even better than Robin).

95 views

Cracking Memory Marketing: A walk down memory lane

Akhil Mulloth

Feb 21
5 min

Cracking Memory Marketing: A walk down memory lane

This blog article explores the concept of memory marketing and how brands leverage it over time to remain memorable among consumers.

110 views

Beyond the world of words: the intricate interplay of colours and content

Aashi Bamby

Oct 25, 2023
6 min

Beyond the world of words: the intricate interplay of colours and content

Persuasive content and dynamic colours work in tandem to create compelling campaigns.

233 views

Akhil Mulloth

Sep 25, 2023
6 min

How smart brand awareness efforts can create memorable brand identities

Brands appear to affect our purchase decisions on a daily basis. Brand recall, which is when a consumer recalls a brand from memory.

100 views

Content Strategy 101: the essential elements of content writing

grapdes

Aug 21, 2023
5 min

Content Strategy 101: the essential elements of content writing

Content writing is like a strategic game, where each piece of content is an opportunity to capture the attention of readers.

70 views

Thought Leadership Marketing: darts in the dark or hitting the bullseye?

grapdes

Aug 7, 2023
5 min

Thought Leadership Marketing: darts in the dark or hitting the bullseye?

What do well-known names like Kamala Harris, Bill Gates, Elon Musk, Shah Rukh Khan, and Kevin Hart have in common? The fact that in their...

93 views

Paarthivie Pillai

Mar 28, 2023
5 min

The 411 on Influencer Marketing

This blog provides information on Influencer Marketing, its rise, and how to get started with the type of marketing.

157 views

Akhil Mulloth

Feb 24, 2023
5 min

Heralding a rapport between perceptions and possibilities: Brand Positioning

Brand Positioning is all about bringing in a clear distinction between brands and effectively communicating the unique aspects of one brand.

109 views

Paarthivie Pillai

Jan 27, 2023
6 min

Golden Circle: What, How, and Why

In the ever-evolving ecosystem of brands and consumers, Grapdes plays a unique role in helping brands of various industries define their...

96 views

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