The candidate shall be responsible for understanding client requirements, processing briefs, actively participating in content strategy, campaign planning, content creation, and copywriting to enhance the brand’s communication on the brand website, social media and other touchpoints.

 Key Resposibilities:

• Brainstorm and ideate with fellow team members on creative ideas for brand campaigns and requirements to develop content that is factually correct, engaging, and appealing to the target audience.

• Research and monitor digital & new industry trends and analyse competitor content strategy for social media and other marketing touchpoints.

• Curate and create brand-driven & result-oriented content & copywriting for deliverables such as marketing collateral, print collateral, packaging material, digital collateral, social media management, search engine optimisation, etc.

• Develop/provide value-added, marketing/content strategies and presentations for client pitches and project work.

• Leading and managing the content team to ensure proper execution of work and establish synergy between other teams of the agency. You will be responsible to coordinate with the Project Management Officers to discuss the project requirements and develop timelines for effective delegation and monitoring of the task list of team members to ensure proper, timely completion and error-free execution of work.